Overcoming the Unseen Forces That Stand in the Way of True InspirationBook - 2014
"Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation--into the meetings, postmortems, and 'Braintrust' sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture--but it is also, as Pixar co-founder and president Ed Catmull writes, 'an expression of the ideas that I believe make the best in us possible.'"--From publisher.
Publisher: Toronto : Random House Canada, 2014.
Characteristics: xvi, 340 pages, 8 unnumbered pages of plates :,illustrations ;,24 cm
Alternative Title: Creativity, Incorporated